Our goal with this research project was to cultivate conversations and build a community with Edmonton creatives. We wanted to tackle the idea of curating relationships and connecting Edmonton artists and creators. We did so by creating a publication featuring interviews, tips and tricks, community content, and upcoming events.
Publication spreads
We also created promotional material for a hypothetical workshop designed to create connections and inspire Edmonton creatives
We hosted a monthly Instagram challenge which was featured in our publication.
Brand & ID