Brett
Boyd
He/Him
Originally, I wanted my bio to be one word, as I felt that it reflected who I am as a designer—bold, straightforward, deeply considered, and dynamic in my approach to solving problems. Unfortunately, I can no longer use that word to describe myself; in the act of hyping myself up, the word has become inaccurate. To try and remain as authentic as I can to what I had initially intended, let me say: I'm Brett, and I do unique, but clean work.
gōsh accessories
gōsh is an avant-garde accessory brand that creates pieces of wearable artwork aimed to reflect, preserve, and define the attitudes and aesthetics of the alternative scene while simultaneously creating a potential look at what the future of fashion could be. The brand plays on textures, unique imagery, contained chaos, and unexpected diversity. The branding allows the brand to grow and adapt to the future of fashion, while keeping a close eye on the past.
gōsh operates on building anticipation, products get launched all at once, and promotional materials play with form and silhouette to attract investment from buyers. As a very visual brand, their adverts intrigue the viewer by sharing information that’s only revealed through close inspection.
The core identity that gōsh is based around is intentionally opposing forces: soft and round body text placed next to a jagged, aggressive title font. This dynamism is followed in the whole of gōsh’s being, a narrative of tension, anticipation, discomfort, and relief.
Come the end of the gōsh experience, the customers receive a minimalist box housing their bought products. These boxes are minimal and offer a breath of fresh air. They encourage buyers to wear their pieces of jewellery how they choose, free from the branding.
A.I. Artist Assistant
We created an AI that gives artists with hand limitations or impairments the ability to create artwork that they feel represents themselves and their creativity. This AI experience is integrated into an app and augmented reality H.U.D space. Throughout the app and AR, audio is mainly used between the user and the AI to navigate and create their artwork.
AI artwork is created through the use of GANs, or generative adversarial networks. This means that artwork made by AI is developed through a selection of inputs, but AI isn’t making anything, but rather sourcing elements to pre-established work.
Our model trains the AI to look at the work of the artist using it, and makes inferences from continuous data through the active use of the program—in short, keeping it internal vs external.
Portraits
Strawberry Von Strudel
2021
Sabrina Hang
2021
Self-Portrait
2020
Alyssa Bartlett — collage
2022
Ethereal
2023
