Sophie Mawaya
Sophie Mawaya
she/her
Hello! I’m Sophie, a graduating designer passionate about branding and creating impactful design experiences. I’m fascinated by how branding can be applied across various media, and I love the challenge of adapting it to different platforms and environments. I’m also deeply interested in environmental design and creating immersive experiences that connect people to their surroundings. My portfolio reflects this mix of interests, showcasing designs that balance both function and emotion. Leaving this program, I’m excited to immerse myself in new projects and grow as a multimedia designer.
Projects
Food & Drink Photography
This food and drink photography project explores lighting, composition, and styling by capturing food in natural light and drinks in a studio setting. The final layouts integrate photography with typography to highlight texture, colour, and form while emphasizing the impact of light on mood and presentation.
Q
This project involved creating a branded healthy juice product as part of a cohesive team campaign. The final design features a clean, modern aesthetic with organic fruit illustrations, a warm colour palette, and minimal typography to highlight the juice’s natural ingredients and health benefits.
See the Signs
This project involved designing a PSA campaign to raise awareness about a pressing social issue and encourage audience engagement. Focusing on homelessness in Edmonton, the final campaign aimed to foster empathy by highlighting the complex factors leading to homelessness, using compelling visuals and messaging to challenge misconceptions and drive meaningful conversations.
Coral Cosmos
This project involved designing an exhibition to explore the role of visual identity, interaction, and information design in public spaces. Coral Cosmos was created to raise awareness about Canadian coral reefs, using immersive design, environmental storytelling, and interactive elements to educate visitors on the reefs' beauty, importance, and the urgent need for conservation.
