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Elevating Adventure: Interactive Action Camera Packaging

This in-camera augmented reality feature offers users an interactive way to navigate and acquaint themselves with their GoPro. Scanning the QR code on the included information card grants access to tutorials aiding in understanding camera features. Utilizing markerless augmented reality technology, the AR identifies the user's GoPro model, providing real-time guidance on tasks like quick start guides and optimal mounting.

*Note: The 3D model in the AR app is a placeholder for an actual GoPro.
This dual-sided information card, included in every GoPro box, provides users with an opportunity to unlock an immersive experience. On one side, users can find essential details and a QR code for an enhanced AR experience, while the other side features a unique QR code for warranty access.
On the left side, a disorganized GoPro carry case is shown, contrasted with the organized layout of the same case on the right side, featuring 3D printed organizer pieces. These sustainable organizers not only offer customizable orientations but also enhance accessibility and protect the GoPro from potential damage caused by other accessories.
Left: Precision cutting with a Cameo vinyl cutter shapes carry case organizer pieces (Version 3) using matboard.

Right: Utilizing corn-based PLA, the 3D printer precisely shapes pieces for enhanced durability and sustainability, contrasting with Version 3.